Gaming and fintech-focused venture capital fund Yolo Investments has made a significant investment in online casino brand Casino Days.

The new brand, which launched in July 2020 by a group of experienced casino executives, delivers a world-class user experience within a safe environment.

A smooth UX and innovative marketing approach has seen Casino Days quickly emerge as one of the industry’s most exciting new brands.

Tim Heath, GP at Yolo Investments, said: “Over the past 20 years working in the gaming industry, I’ve observed countless new brands launch, and can honestly say that Casino Days is one of the most exciting new casinos I’ve ever seen. Backed by an experienced team and an innovative approach to everything from UX to payments, I am convinced Casino Days will quickly establish itself as an important brand in our industry.”

Ross Parkhill, Managing Director at Casino Days, said: “We are delighted that Yolo Investments have come on board and invested in the Casino Days team and product. Yolo has a strong portfolio of investments, and we plan to be up there with their most successful by continuing to evolve Casino Days and build premium, player-focused products.”